GOFERE X NOVA CONNECTIONS RENEW PARTNERSHIP

Gofere and Nova Connections renewed their partnership for an additional two years in a signing ceremony held in Washington DC, USA. As part of this agreement, Gofere will serve as the sports gear apparel supplier for the Grand Africa Run and The Impact Award organized by Nova Connections in the United States. Gofere has been providing running apparel for the Grand Africa Run  for the past two years, which aims to bring together African Americans and their friends in a spirit of pan-Africanism within the diaspora community living in the United States.

Instructor Abraham Mebratu, a CAF Elite Instructor and member of the FIFA technical experts panel on behalf of Gofere, announced the partnership alongside Nova Connections' board chairman, Gashaw Abeza, Ph.D., during the signing ceremony in the USA. Through this collaboration, Gofere will have the opportunity to set up product showcasing booths, sell apparel, and benefit from other advantages associated with the events over the next two years.

‘This partnership between Gofere and Nova Connections is significant not only for the companies involved but also for the broader community interested in promoting African culture and unity. The collaboration between these two organizations represents a commitment to fostering connections and promoting positive engagement within the diaspora community in the United States. By supplying running apparel for events like the Grand Africa Run and The Impact Award, Gofere is contributing to creating a sense of belonging and unity among individuals of African descent living in the U.S.’  says Gashaw Abeza, Ph.D., the board chairman of Nova Connections

Gofere has been involved in similar events that promote Pan-Africanism among the diaspora communities in the USA and Europe. These efforts have earned Gofere recognition from various entities, including the U.S. government, where the company received citations from the mayor of Washington D.C. and the governor of Montgomery, Maryland.